Strativity Group Launches the First Customer Experience Management Certification Program
Program to deliver complete customer experience methodology to customer strategy professionals

/Meetings and Trade Shows News Articles/ - ROCHELLE PARK, NJ, August 29, 2007 - Strativity Group, Inc. a global customer experience research and consulting firm announced today the launch of its Customer Experience Management (CEM) Certification Program. The two day event will take place outside New York City, at the Marriott Teaneck at Glenpointe Hotel in Teaneck, NJ on October 31st - November 1, 2007.

For the first time, business executives will be able to earn their CEM certification. "We designed the CEM Certification program based on our extensive experience in designing and deploying Customer experience programs" said Lior Arussy, President of Strativity Group, Inc. "For the first time, CE professionals can obtain a complete model and infrastructure to ensure the success of the customer experience programs."

Customer Experience Management (CEM) is a business strategy that focuses and redefines the business from the customer's view point. A CEM Strategy defines value for both customers and employees, and helps organizations deliver "delightful" experiences for their customers. CEM represents a proven methodology that helps organizations differentiate themselves from their competition and develop a strategic way to maximize revenues and profits. The new interactive CEM Certification Program is designed to provide customer experience professionals a means to learn the complete infrastructure required for CEM program success.

The CEM certification program covers key issues such as:
• Customer Experience design methods
• Customer segmentations
• Loyalty and financial models
• Employees' experience and engagement
• Voice of customer methods
• Organizational alignment


Certification from the program will be awarded to attendees who demonstrate their expertise and knowledge in CEM during the program.

To learn more about the certification program, please visit www.cemcertification.com.

Press Release Contact Information:

David Swan
Strativity Group, Inc.
Marketing Manager
365 West Passaic Street, Ste 255
Rochelle Park, 07662
USA NJ
Voice: (201) 843-1315
Fax: (201) 843-1403
Website: Visit Our Website