Take The Tension Out Of Customer Retention With Displaysense
Displaysense unleashes new product ranges and a customer retention guide, in order to aid cash strapped businesses reach their targets.

BISHOP'S STORTFORD, ENGLAND, July 30, 2009 /24-7PressRelease/ -- To help businesses, Displaysense has launched a new campaign, sourced new products and developed a new customer retention guide. With consumer confidence slowly recovering, Displaysense feels companies must start to target their existing customer audience in an effort to prevent them from defecting to rival brands.

Displaysense, a shop fittings and display cabinet supplier in Hertfordshire, has been busy trying to source new and professional display products that will help retailers create a unique in-store presence to not only encourage new customers, but also entice back existing customers.

With the new products in place, Displaysense has created a campaign titled "Driving Business Forward" and kick-started it with a useful top ten list of customer retention tactics. Displaysense plans to send out the guide with customer orders. Existing customers will also be directed to the website via e-mail to download the guide. Businesses will be encouraged to promote the guide on their website for every manager, store owner and company employee to see.

It is hoped that the mix of product range and customer retention knowledge at Displaysense will aid online and offline retailers alike and boost the economy on its road to recovery.

Steve Whittle, spokesperson for Displaysense, commented: "Customer retention management is very important for any size business, especially during testing times like these. We have seen a rise in the number of enquiries surrounding tools for obtaining customer feedback and attracting customer attention, such as our ballot box range and business card holders."

After discussing the success of their product range, Steve highlighted the importance of their new customer retention guide, stating: "In an industry such as ours, we fully understand the importance of encouraging customers to return to us and with our mix of products and online retention guide. We hope that other businesses will put extra emphasis on their own strategies."

Not only is the company highlighting the importance of good customer retention strategies with their guide, but they have also recently sent out an e-mail to their existing customers which gave business generating ideas if they used the company's suggestion boxes and other related products for acquisition and retention purposes.

Press Release Contact Information:

Steve Whittle
Displaysense
Marketing Manager
Rye Street
Bishop's Stortford, Hertfordshire
UK CM23 2HG
Voice: 0845 2008139
Website: Visit Our Website